Privacy policy

How We Collect and Use Your Personal Information

To provide the Services, we collect personal information about you from a variety of sources, as set out below.

Information We Collect Directly from You

Information that you directly submit to us may include:

  • Contact details including your name, address, phone number, and email.

  • Order information including your name, billing address, shipping address, payment confirmation, email address, and phone number.

  • Authenticity & Heritage Data: As a member of the Nepal Pashmina Industries Association (NPIA), we store purchase details linked to a Unique Verification Code to power our in-house verification registry.

  • Customer support information including information you choose to include in communications with us.

How We Use Your Personal Information

  • Providing Products and Services: To process payments, fulfill orders, and arrange shipping.

  • Authenticity Verification: To maintain our internal authenticity registry, allowing for the verification of your item’s Himalayan origin and artisan history.

  • Marketing and Advertising: We use your personal information to send marketing communications by email or text message.

  • Mobile Messaging (SMS): If you opt-in to our SMS marketing, we use your phone number to send order updates, abandoned cart reminders, and promotional offers. You may opt out at any time by replying "STOP" to any message.

How We Disclose Personal Information

We disclose your personal information to third parties only as necessary to provide our Services:

  • Vendors: Third parties who perform services on our behalf (e.g., Shopify, payment processors, fulfillment, and SMS marketing platforms).

  • Legal Obligations: To comply with applicable laws or protect our rights.

  • Verification Portal: To allow for heritage verification via your Unique Verification Code.

SMS Marketing Privacy & Non-Disclosure

We value your privacy. Notwithstanding anything else in this Privacy Policy, your mobile phone number collected for the purposes of SMS marketing will not be shared, sold, or traded with third parties or affiliates for their own marketing purposes. Your SMS opt-in data and consent are excluded from any third-party data-sharing arrangements.

Cookies

We use Cookies to power and improve our Site. You can choose to set your browser to remove or reject Cookies, though this may impact your user experience.

Children's Data

The Services are not intended for children, and we do not knowingly collect personal information about children.

Security and Retention of Your Information

We retain your personal information as long as necessary to maintain your account, provide Services, and ensure the lifetime traceability of your artisan cashmere piece via our Heritage Registry.

Your Rights

Depending on where you live, you may have rights relating to your personal information, including the Right to Access, Delete, or Correct your data. To exercise these rights, please contact us at the email provided below.

Complaints

If you have complaints about how we process your personal information, please contact us at support@lumusae.com.

Contact

Should you have any questions about our privacy practices, please email us at support@lumusae.com.